For brands

Put your brand in Yooca: Your Life

Your brand gets its own shop in the game’s city. Players can walk in, chat with your AI assistant, play your mini-game and win coupons to use at your real outlets.

Players outside the Starbucks storefront on a city street in Yooca: Your Life
Live
156 brand interiors builtIn the game now
200+Brand partners signed up
156Brand interiors built to date
203Brand experiences delivered in 2.5 months
Live on PC and MacMobile follows in Q1 2027

Why we built it this way

Social and video ads get you impressions, but people scroll past most of them, and it’s hard to tell whether any of it led to a sale at your outlet.

In Yooca, players come into your shop because they want to. When one of them wins your coupon and uses it, you can see that happen. We’ve built a lot of these shops already, so setting yours up is something we know how to do.

The Starbucks interior in Yooca with branded menu boards and an AI brand assistant
Menu and pricing. Your range, your prices, your seasonal promotions.

What your brand gets

A shop in the city

Your own store, open whenever players are online.

An AI brand assistant

Answers questions about your products, in your brand’s tone.

A branded mini-game

A short game built around your brand.

A coupon spin-wheel

Players spin for coupons they can use at your outlets.

Leaderboard prizes

Prizes for the top players on your mini-game.

Redemption data

How many coupons were won and used, and which part of the game they came from.

How it works

The coupon is what connects time spent in the game with a visit to your outlet.

Play

A player visits your place in the city, talks to your assistant or plays your mini-game.

Earn

Depending on how they do, they can win one of your coupons.

Redeem

They use it at one of your outlets.

Measure

You can see which in-game activity led to coupons being used.

Some of the shops in the game

All of these are in the live game. We base the signage, interior, menu, prices and staff on the real store, so players recognise it when they walk in.

So far we’ve built coffee, ice cream, casual dining, local F&B, telco, retail and automotive brands. If your category isn’t on that list, talk to us and we’ll work out what it could look like.

Supported by MDEC

We’re a partner in MDEC’s Businesses in Metaverse (BiM) programme, which helped fund the work of bringing our first 200 brand partners into the game.

MDEC, Malaysia Digital Economy Corporation

Our brand partners

Some of the 200+ brands we work with, from food and drink to telcos, retail and education.

Starbucks
Pizza Hut
Paris Baguette
Kenny Rogers Roasters
TGI Fridays
Italiannies
Madam Kwan's
The Chicken Rice Shop
Chicago Chicken City
Frenche Roast
ZUS Coffee
Ali Cafe
Aik Cheong Coffee
Teh Tarik Place
Inside Scoop
Sam's Groceria
Farm Fresh
Tune Talk
U Mobile
Courts
Sunway Lagoon
Berjaya Times Square
MINI
APOM
Asia Pacific University
New Era University College
Stonyhurst International School Penang

Want to see how your brand would look?

Tell us a bit about your brand and we’ll walk you through it. Prefer email? Write to [email protected].