Press

Press kit

Boilerplate, fact sheet, bios, the trailer and screenshots, for writing about the studio and our work with brands.

Writing about the game itself for a player audience? The game press kit, with gameplay assets and player-facing material, lives at yooca.com/press.

About Youniverse Games

Youniverse Games Sdn. Bhd. is a game studio in Malaysia, founded in 2023. It makes Yooca: Your Life, a free social life sim set in a city with more than 200 real brands, where players can win coupons to use at the brands' real outlets. Youniverse is a partner in MDEC's Businesses in Metaverse (BiM) programme. Yooca: Your Life launched on 24 June 2026 and is available on PC and Mac through the studio's own launcher. Releases on Steam, Epic Games Store and STOVE are planned for later in 2026, and iOS and Android for Q1 2027.

Journalists are welcome to use the paragraph above verbatim.

Fact sheet

Studio	Youniverse Games Sdn. Bhd.
Founded	2023
Headquarters	Petaling Jaya, Selangor, Malaysia
Product	Yooca: Your Life, a free social life sim with real-world brand rewards
Genre	Free-to-play multiplayer social life simulator
Launched	24 June 2026
Platforms	PC and Mac, via the studio's own launcher
Storefronts	Steam, Epic Games Store and STOVE planned for later in 2026
Mobile	iOS and Android planned for Q1 2027
Brand partners	200+ contracted, with 156 brand interiors built
Content delivered	203 brand experiences in 2.5 months
Backing	MDEC Businesses in Metaverse (BiM) programme partner
Team	Around 25 across engineering, design, art and operations
Registration	202201024266 / 1469963-K
Studio site	youniverse.game
Game site	yooca.com
Press contact	[email protected]

Leadership and advisors

Charles Tang

Founder & CEO

Founder of InstanteStore (2001), used by SMEs in 85+ countries with over US$1.8B in sales. Leads product, strategy and commercial direction.

Goh Sui Sim

Founder & COO

Runs operations and delivery, and ran the studio's MDEC programme.

Ryan Lim

Lead Developer

First Class Honours in Game Art and Design. Leads development on the Unity client and networking for Yooca: Your Life.

Robin Ng

GTM / Publishing Advisor

Former COO of Gravity Game Hub and former Senior GM at SEGA Singapore, with over two decades in regional games publishing.

High-resolution headshots are available on request from [email protected].

Trailer

Screenshots

Every image is free to use in coverage of Youniverse Games or Yooca: Your Life. Please credit "Youniverse Games". Full-resolution files are 1920x1080, except the player home, which is 1280x800.

Players outside the Starbucks storefront on a city street in Yooca: Your Life — **Starbucks storefront.** Full resolution

Starbucks interior. Full resolution

Players gathered outside the Yooca Evolution Center in the city — **City square.** Full resolution

A Yooca Pet, a small blue creature with large eyes, in a player's home — **The Yooca Pet.** Full resolution

The ZUS Coffee interior in Yooca with players at the counter — **ZUS Coffee interior.** Full resolution

The Inside Scoop gelato counter in Yooca with menu screens above — **Inside Scoop interior.** Full resolution

Brand high street. Full resolution

The Italiannies restaurant exterior on a city corner in Yooca — **Italiannies exterior.** Full resolution

A decorated player home interior in Yooca — **Player home.** Full resolution

An eight-player go-kart race in Yooca with a live position leaderboard, lap counter and speedometer — **Go Karting.** Full resolution

Fishing from a pier in Yooca showing the reel tension meter, daily tasks and quest tracker — **Reel Quest fishing.** Full resolution

A Tune Talk branded mini-game in Yooca, riding through a stylised Kuala Lumpur skyline collecting data packets — **Tune Talk branded mini-game.** Full resolution

The Barista Challenge mini-game in Yooca, showing a drink order to fulfil against a countdown timer — **Barista Challenge.** Full resolution

Inside the MINI showroom in Yooca with a car on display and players browsing — **MINI showroom.** Full resolution

Inside The Chicken Rice Shop in Yooca with neon signage and dining tables — **The Chicken Rice Shop.** Full resolution

Central Park in the Yooca city with benches, trees and fallen blossom — **Central Park.** Full resolution

Downloads

Press enquiries

For interviews, assets or fact checks, email us or use the contact form.

[email protected] Use the form