Company press kit

Everything you need to tell the story.

Boilerplate, fact sheet, leadership bios, logos, screenshots and trailers, for coverage of the company, the engagement platform and our brand partnerships. For anything else, our press contact is below.

Get the assets Press contact

Writing about the game itself for a player audience? The game press kit, with gameplay assets and player-facing material, lives at yooca.com/press.

Company boilerplate

About Youniverse Games

Youniverse Games Sdn. Bhd. is a Malaysian studio building the engagement layer where real brands meet real players. Its live product, Yooca: Your Life, is a free social life sim set in a living city, where over 200 real brands are woven into the world and players earn real-world coupons through play. Founded in 2023 and based in Petaling Jaya, Youniverse is a partner under MDEC's Businesses in Metaverse (BiM) programme. Yooca: Your Life was soft launched on PC via the studio's own launcher on 24 June 2026, with Steam, Epic Games Store and STOVE to follow later in 2026, and iOS and Android in Q1 2027.

Journalists are welcome to use the paragraph above verbatim.

Fact sheet

The essentials.

Studio	Youniverse Games Sdn. Bhd.
Founded	2023
Headquarters	Petaling Jaya, Selangor, Malaysia
Product	Yooca: Your Life, a free social life sim with real-world brand rewards
Genre	Free-to-play multiplayer social life simulator
Soft launch	PC, via the studio's own launcher, 24 June 2026
Storefronts	Steam, Epic Games Store and STOVE planned for later in 2026
Mobile	iOS and Android planned for Q1 2027
Brand partners	200+ contracted, with 156 brand interiors built
Content delivered	203 brand experiences in 2.5 months
Backing	MDEC Businesses in Metaverse (BiM) programme partner
Team	Around 25 across engineering, design, art and operations
Registration	202201024266 / 1469963-K
Studio site	youniverse.game
Game site	yooca.com
Press contact	[email protected]

Bios & headshots

Leadership and advisors.

Charles Tang

Founder & CEO

Founder of InstanteStore (2001), used by SMEs in 85+ countries with over US$1.8B in sales. Leads product, strategy, and commercial direction.

Goh Sui Sim

Founder & COO

Operations and delivery lead, with a record of complex projects delivered on time and on budget, including the MDEC programme.

Ryan Lim

Lead Developer

First Class Honours in Game Art and Design. Architect of the live product, owning the client and networking architecture.

Robin Ng

GTM / Publishing Advisor

Former COO of Gravity Game Hub and former Senior GM at SEGA Singapore, with over two decades in regional games publishing.

High-resolution headshots are available in the press pack below.

Trailers

See it in motion.

More on our channel: youtube.com/@yooca.official →

Screenshots & key art

High-resolution imagery.

Players outside the Starbucks storefront on a city street in Yooca: Your Life — **Starbucks storefront.** Full resolution ↓

Starbucks interior. Full resolution ↓

Players gathered outside the Yooca Evolution Center in the city — **The living city.** Full resolution ↓

A Yooca Pet, a small blue creature with large eyes, in a player's home — **The Yooca Pet.** Full resolution ↓

The ZUS Coffee interior in Yooca with players at the counter — **ZUS Coffee interior.** Full resolution ↓

The Inside Scoop gelato counter in Yooca with menu screens above — **Inside Scoop interior.** Full resolution ↓

Brand high street. Full resolution ↓

The Italiannies restaurant exterior on a city corner in Yooca — **Italiannies exterior.** Full resolution ↓

A decorated player home interior in Yooca — **Player home.** Full resolution ↓

An eight-player go-kart race in Yooca with a live position leaderboard, lap counter and speedometer — **Go Karting.** Full resolution ↓

Fishing from a pier in Yooca showing the reel tension meter, daily tasks and quest tracker — **Reel Quest fishing.** Full resolution ↓

A Tune Talk branded mini-game in Yooca, riding through a stylised Kuala Lumpur skyline collecting data packets — **Tune Talk branded mini-game.** Full resolution ↓

The Barista Challenge mini-game in Yooca, showing a drink order to fulfil against a countdown timer — **Barista Challenge.** Full resolution ↓

Inside the MINI showroom in Yooca with a car on display and players browsing — **MINI showroom.** Full resolution ↓

Inside The Chicken Rice Shop in Yooca with neon signage and dining tables — **The Chicken Rice Shop.** Full resolution ↓

Central Park in the Yooca city with benches, trees and fallen blossom — **Central Park.** Full resolution ↓

Every image above is free to use in coverage of Youniverse Games or Yooca: Your Life. Please credit "Youniverse Games". Full-resolution files are 1920x1080, except the player home capture, which is 1280x800.

Downloads

Grab what you need.

Screenshot pack

High-resolution gameplay screenshots (ZIP)

Download

Logo pack, fact sheet & press releases

Available on request

Request from press

Press enquiries

For interviews, assets, or fact checks, get in touch and we will respond quickly.

[email protected] Use the form instead